Three out of four Omega-3 users do not get the recommended level of critical ingredients for heart health benefits—the level that's included in triple strength CARDIOSTAT. So "Be Heart Strong" was born. The campaign reminded consumers of the incredible feats of strength the heart performs every day…and of course how triple strength CARDIOSTAT keeps it strong.
Banners:
Is your brand heart strong? Expandable banners with a brand comparison widget let consumers compare their Omega-3 strength to CARDIOSTAT.
Website:
The site became the hub for heart strength…showcasing Omega-3 facts, proper heart health, patient savings and sharing heart strength with others…further creating brand ambassadors.
